Our Process
Most people have never commissioned jewelry before — and that's exactly who this process is built for. Four steps, total transparency, and no obligation until you've approved a design you love.
It all starts with a message, not a meeting. Email us or DM us on Instagram with whatever you've got — saved photos, a piece from our gallery, a budget, or just "I have an idea." We'll ask the right questions from there: who the piece is for, the story behind it, stones and metals. No appointments, no pressure, reply at your own pace.
Free · over email or Instagram DM · we reply within one business day
Bring us anything — saved photos, a Pinterest board, a piece from our gallery, or just a feeling. We turn your inspiration directly into a photorealistic 3D model you can turn and inspect from every angle. This is where you tweak freely: stone position, band width, details down to the millimeter. Nothing is made until you say so.
Unlimited revisions until you approve · you'll see exactly what you're getting
When the design is locked in and you've approved the final 3D model, we provide your quote and a deposit gets your piece on the bench. It secures your stones, your metal, and your spot in the production queue — custom work is made for you alone, so the deposit is what lets us commit materials to a piece only you can wear. The remaining balance is due at completion.
No payment of any kind before this point · quote provided once the design is approved
Your approved design is cast in your chosen metal, then your stones are set by hand at the bench — not on an assembly line. If we're sourcing stones for you, every one is fully traceable, lab-grown or natural, your choice.
Cast and set by hand in Los Angeles
Polished, inspected, and presented properly. Whether it's headed for a proposal, a wedding day, or your own jewelry box, this is the moment the whole process builds toward — and we make sure it lands.
Typically 2–3 weeks from approved design
Our promise
Custom should feel exciting, not risky. Here's what you can hold us to on every single piece:
"I brought Lunelle my grandmother's diamonds and a very vague idea. Three weeks later I was crying over a ring that felt like it had always been mine."— Marisa T., Silver Lake
Step one is free
Tell us what you're dreaming up — we'll reply within one business day — by email or Instagram DM, no appointments needed.
Start your inquiry